“Communication breakdown — It’s always the same — I’m having a nervous breakdown — Drive me insane!” Well put, Led Zeppelin, well put. They knew that business communications is a tough game, especially if you’re a time-poor entrepreneur with targets to hit (at least I think that’s what the song’s about). Here, I take up the baton from Page, Plant and co. and lay down some simple tips for improving the way you communicate with the people that matter. Enjoy!
If you’re in B2B, chances are social media is something you never quite get round to. You know the potential benefits (low cost brand awareness and lead gen opportunities) but you just don’t have the time. Here are five easy activities that will build a social media following in just four hours per week.